You Are Here 2

《你在这里2：标识和路标的新方法》

●产品信息——

出版社 ‏ : ‎ Victionary (2022年6月7日)

语言 ‏ : ‎ 英语

平装 ‏ : ‎ 256页

ISBN-10 ‏ : ‎ 9887462950

ISBN-13 ‏ : ‎ 978-9887462958

商品重量 ‏ : ‎ 1.21 kilograms

尺寸 ‏ : ‎ 19 x 28 cm

页面参数仅供参考，具体以实物为准

●内容简介——

在设计同样吸引眼球的有效标志时，需要达成微妙的平衡。一方面，寻路系统必须避免混乱，并减轻游客在复杂环境（如医疗设施）中自我定位的压力。另一方面，作为许多视觉标识设计项目的重要组成部分，它可以通过展现个性，帮助品牌脱颖而出。

继2013年出版的一版之后，《你在这里2》展示了一个新的标志和寻路系统策展，以增强当今世界的空间和环境。无论是简单地引导人们从A点到B点，还是在探索中激发好奇心和乐趣，这些项目都反映了设计师的工作，他们擅长将形式和功能相结合，以展示创造性思维和同理心。

When it comes to designing effective signages that are also appealing to the eye, a delicate balance needs to be struck. On one hand, a wayfinding system has to avoid confusion and reduce stress for visitors orienting themselves within complex environments such as a healthcare facility. On the other hand, as a big part of many a visual identity design project, it can help a brand stand out by presenting distinct pops of personality.

A follow-up to the first edition that was published in 2013, You Are Here 2 showcases a new curation of the best signages and wayfinding systems that enhance spaces and settings around the world today. Whether they serve to simply guide people from point A to point B or elicit curiosity and delight in exploration, these projects reflect the work of designers who are adept at merging form and functionality to demonstrate creative thinking and empathy.