书名：#Girlboss女孩老板

作者：Sophia Amoruso
出版社名称：Portfolio Penguin
出版时间：2015
语种：英文
ISBN：9780241217931
商品尺寸：13x 1.5 x 19.8 cm
包装：平装
页数：232（以实物为准）
★《快公司》、《企业家》、《彭博商业周刊》、《赫芬顿邮报》强力推荐；

★被媒体评为“摇滚版的《向前一步》”；
★创业历程、创新理念、商业领悟、管理实操、人生感悟，畅销元素众多，堪称一部兼具个人传记、创业手册、电商管理指南的互联网新生代创业读本+励志枕书。

本书#Girlboss《女孩老板》讲述了作者索菲亚·阿莫鲁索在移动互联网时代，通过电商形式、社交网络创业的经历，以及其对电子商务运营、管理，以及创业、时尚的感悟，是一部兼具个人传记、互联网创业手册、电商管理指南的著作。

更难能可贵的是，索菲亚描述了互联网电商的过去、现在，更让我们看到了它的美妙未来！由一个坏女孩到身家过亿的时尚电商掌门人，索菲亚的成功经历在电商不断崛起、不断造富的中国，极具话题性和启示意义！

媒体评论：
“索菲亚保留了真实的自我，她的动力来源于梦想，她的成功激励着那些时尚女孩们。”——《ELLE》，“11位可能改变世界的女性”

“索菲亚是时尚界的新风向，她把‘爱好’变成了‘销量’。”——《福布斯》（Forbes）

“一本引人入胜的企业家传记……阿莫鲁索的真实贯穿始终，毫无疑问，这正是她获得瞩目成功的众多原因之一。”——《出版人周刊》

“读罢本书，你会有这样的感觉：桑德伯格的《向前一步》是写给那些已经获得成功的女性；而索菲亚的《女孩老板》是写给那些还在路上的人们。他们更愿意承担风险，追求高品质的生活。”——《纽约时报》

In this New York Times bestselling sensation, founder and Executive Chairman of Nasty Gal Sophia Amoruso shares her story and inspires women everywhere to join the #GIRLBOSS movement.
In the space of ten years, Sophia Amoruso has gone from high-school dropout to founder and Executive Chairman of Nasty Gal, one of the fastest-growing retailers in the world.
Sophia's never been a typical executive, or a typical anything, and she's written #GIRLBOSS for other girls like her: outsiders (and insiders) seeking a unique path to success.
Filled with brazen wake-up calls, cunning and frank observations, and behind-the-scenes stories from Nasty Gal's meteoric rise, #GIRLBOSS covers a lot of ground. It proves that success doesn't come from where you went to college or how popular you were in school. Success is about trusting your instincts and following your gut, knowing which rules to follow and which to break.
Inspiring, motivating and empowering, #GIRLBOSS will give you the kick up the ass you need to reach your potential.

Review
'#GIRLBOSS is more than a book… #GIRLBOSS is a movement' --Lena Dunham

'A millennial alternative to Lean In' --New York Magazine

'A compellingly motivational read' --The Telegraph

'The book you need in your life' --Marie Claire
#Girlboss《女孩老板》平实记述了索菲亚·阿莫鲁索在这个互联网时代创业的过程与对商业的感悟，动情讲述了关于互联网创业、电商的一切，包括：

-培养对商业的领悟和见解，树立自己的风格。
-自媒体时代，利用社交网站进行宣传推广、提高顾客黏度。
-利用互联网进行精准的市场调查、消费者引导。
-建立电商平台的销售体制，信息化供应链，包括：成本控制、仓储、物流、资金流……
-成长型企业的企业管理、融资、扩大规模。
-O2O，从线上走到线下。
-以及面对竞争与恶意中伤，如何脱颖而出、优雅地全身而退。
……

书中介绍了一个完整的互联网电商创业周期：从白手起家给自己打工的小电商，到拥有数百员工、上亿资产的独立品牌平台。索菲亚的互联网创富经历正在并将不断在中国被复制、升级。书内容涉及互联网创业、创新、管理、媒体营销、融资等众多吸引眼球的元素。
索菲亚·阿莫鲁索，世界知名时装销售网站Nasty Gal的创始人、CEO，兼时尚顾问。截止2013年，公司净资产达2.5亿美元。

-科技精英、时尚专家、硅谷宠儿
-《纽约时报》称其为“科技界的灰姑娘”
-ELLE称其为“11位可能改变世界的女性”
-《财富》杂志评选之“2014年全球40位40岁以下的商界精英”
-《福布斯》评选之“2013年全球30位30岁以下的企业家”
-《福布斯》评选之“400位富有的美国人”之一
-《创投时报》评为“活着的性感CEO”
如今，Nasty Gal的Facebook页面拥有47万粉丝，Twitter有5.7万关注者，Instagram有32.1万关注者，而Pinterest页面的关注者也逐渐增长。正是由于抓住了18-23岁这一时尚消费群体，并通过社交媒体的营销、积极的价格策略，Nasty Gal才成为互联网时代的成功电商！

As founder and executive chairman of Nasty Gal, Sophia Amorusois the creative visionary, modern-day entrepreneur and fashion doyenne who has forged an unprecedented path in building a brand. Named by Forbes as “Fashion’s New Phenom” as well as being featured on the cover of their June 2016 SELF MADE WOMEN issue, Amoruso has become one of the most prominent figures in retail and a cultural icon.

I found one checking IDs in the lobby of an art school and started to put in the ninety days that were required as a waiting period before the job's benefits kicked in. As you can probably imagine, checking IDs wasn't the most stimulating job, so I had a lot of time to fuck around on the Internet.

MySpace ruled in those days (I went by the username WIGWAM). At some point I started to notice that I was getting a lot of friend requests from eBay sellers aiming to promote their vintage stores to young girls like me.

After ninety days, I got health insurance, got my hernia fixed, and got the hell out of there. During my recovery period, I moved out of my place, and to both my and my mother's dismay, spent a month living at home. I had no income and no plan. But boy, did I have time. I remembered the friend requests I had accumulated from vintage sellers and thought, Hell, I can do that! I had the photography experience. I had cute friends to model. I wore exclusively vintage and knew the ropes. And I was an expert scavenger.

The first thing I did was buy a book: Starting an eBay Business For Dummies, which taught me how to set up my store. The first order of business was to choose a name. Many of the vintage shops already on eBay were so bohemian it hurt, with names like Lady in the Tall Grass Vintage or Spirit Moon Raven Sister Vintage. So the contrarian in me grabbed the keyboard and named my shop-to-be Nasty Gal Vintage, inspired by my favorite album by legendary funk singer and wild woman Betty Davis.

She's probably most well known because she was Miles Davis's ex-wife, but it was her music (she had perhaps the best rhythm section around), her unapologetically sexy attitude, and her outspoken tongue that made me a fan. Performing in lingerie and fishnet stockings, her signature move being a high kick in the air with feet encased in platform shoes, she was the ultimate # GIRLBOSS. She had songs called "Your Mama Wants You Back,""Don't Call Her No Tramp," and "They Say I'm Different."She wrote her own music and lyrics and produced her own songs, which was almost unheard of for a female musician in the '70s. As mind-blowing as Betty Davis was, she was just too far ahead of her time to ever meet with mainstream success. I thought I was just picking a name for an eBay store, but it turned out that I was actually infusing the entire brand with not only my spirit, but the spirit of this incredible woman.