智能简洁：事半功倍的力量 Smart Brevity: The Power of Saying More with Less

基本信息

Format:Hardback 224 pages

Publisher:John Murray Press

Imprint:Nicholas Brealey Publishing

ISBN:9781399809641

Published:12 Jan 2023

Classifications:Technical writing, International business, Business communication & presentation, Self-help & personal development

Readership:General (US: Trade) Professional & Vocational Tertiary Education (US: College)

Weight:300g

Dimensions:138 x 208 x 23 (mm)

书籍信息仅供参考，具体以实物为准

书籍简介

畅销书《少说多做指南》--现为《华尔街日报》和《美国日报》的畅销书--简洁就是自信。长度就是恐惧。这是智能简明的指导原则，这是Axios记者建立的沟通公式，以优先考虑重要的新闻和信息，解释其影响，并以简明和视觉的形式提供。

现在，Axios的联合创始人创建了一个使用 "智能简明 "进行有效和高效沟通的基本指南--想想斯特伦克和怀特的《风格要素》在数字时代的应用。在《聪明简洁：少说多做的力量》中，Axios的联合创始人Jim VandeHei、Mike Allen和Roy Schwartz教读者如何在几乎任何形式下少说多做。他们还分享了从他们几十年的媒体、商业和通信经验中获得的通信教训。

THE BESTSELLING GUIDE TO SAYING MORE WITH LESS--NOW A WALL STREET JOURNAL AND USA TODAY BESTSELLER--Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format.

Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity - think Strunk and White's Elements of Style for the digital age. In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

作者简介

by Roy Schwartz (Author) , Mike Allen (Author) , Jim VandeHei (Author)

Jim VandeHei是Axios的联合创始人、首席执行官和主席，Axios是一家专注于商业、政治、技术和世界的突发新闻和宝贵见解的媒体公司。在Axios之前，范德黑是Politico的联合创始人和首席执行官，这家媒体公司颠覆并革新了华盛顿、纽约和欧洲的政治和政策新闻业。

迈克-艾伦是Axios和Politico的联合创始人，他在那里创建了Playbook特许经营权，并帮助建立了公司的首一个十年。

罗伊-施瓦茨是Axios的联合创始人和总裁。

Jim VandeHei is the co-founder, CEO and Chairman of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology and the world. Before Axios, VandeHei co-founded and was CEO of Politico, the media company that upended and revolutionized political and policy journalism in Washington, New York, and Europe.

Mike Allen is a co-founder of Axios and Politico, where he created the Playbook franchise and helped build the company for its first decade.

Roy Schwartz is the co-founder and President of Axios.