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书名：Innovation and Entrepreneurship创新与企业家精神
作者：Peter F. Drucker彼得·德鲁克
出版社名称：HarperBusiness
出版时间：2006
语种：英文
ISBN：9780060851132
商品尺寸：13.5 x 1.7 x 20.3 cm
包装：平装
页数：278
★探讨企业家精神与创新实践的经典著作

★启蒙中国现代管理一人
★当今中国一代活跃着的组织眉睫的问题，正是德鲁克向我们描述的如何管理的问题。
★只有中国人才能建设中国，只有中国人才能发展中国。——彼得·德鲁克
★超越时空的德鲁克，管理者永恒的导师
★他称自己是“社会生态学家”，他对社会学和经济学的影响深远，他的著作架起了从工业时代到知识时代的桥梁

创新是企业家的标志，企业家社会是，德鲁克留给人类社会的一剂良药。激烈竞争、瞬息万变的市场和技术让人们深信不疑创新的重要性，但关键问题是，该如何进行创新。如果你懂得在哪里以及如何寻找创新机遇。你就能系统化地管理创新；如果你懂得运用创新的原则。你就能使创新发展为可行的事业。这就是德鲁克在Innovation and Entrepreneurship《创新与企业家精神》中为我们揭示的重点。如何寻找创新机遇？将创意发展为可行的事业有何原则和禁忌？什么样的政策和措施才能使机构成功地孕育出企业家精神？具有企业家精神的机构如何组织和配备人员？如何成功地将一项创新引入市场，赢得市场？德鲁克在经典之作《创新与企业家精神》中，首次将实践创新与企业家精神视为所有企业和机构有组织、有目的、系统化的工作，并与我们共同探讨这些问题的答案。

名人评论：
“我们需要的是一个企业家社会。在这个社会中，创新和企业家精神是一种平常、稳定和持续的活动。正如管理已经成为当代所有机构的特定器官，成为我们这个组织社会的整合器官一样，创新和企业家精神也应该成为我们社会、经济和组织维持生命活力的主要活动。这要求所有机构的管理者把创新与企业家精神作为企业和自己工作中的一种正常、不间断的日常行为和实践。本书的目的，就是提供完成这项工作所需的概念和工具。” ——彼得•德鲁克
 
“经典经得起时间考验，值得一读再读，常读常新。它帮你理清思路，从任何新事变中发掘本质，找到历史渊源。” ——邵明路 彼得•德鲁克管理学院创办人 德鲁克百年诞辰全球纪念活动共同主席

“创新是德鲁克管理思想的重要方面。如果说熊彼特系统地论述了创新的经济意义的话，那么德鲁克则系统地论述了创新的管理意义。我以为，如果德鲁克理论的上篇是管理的理论与实践，那么他的下篇就是创新的理论与实践。” ——诸大建 同济大学经济与管理学院教授 博士生导师 同济大学可持续发展与管理研究所所长

“一本优秀的著作就是一座挖不尽的宝藏，可以陪伴人的终生。这样的著作一旦诞生，就已经独立于作者、独立于时代，属于每个读者自己。这样的书是永恒的、跨越时空的。” ——赵曙明 南京大学商学院院长 教授 博士生导师

“全世界的管理者都应该感谢这个人，因为他贡献了毕生的精力，来理清我们社会中人的角色和组织机构的角色，我认为彼得•德鲁克比任何其他人都更有效地做到了这一点。” ——通用电气前首席执行官 杰克•韦尔奇

“在所有的管理学书籍中，德鲁克的著作对我影响很深。” ——微软总裁 比尔•盖茨

“德鲁克是我心中的英雄。他的著作和思想非常清晰，在那些狂热追求时髦的思想的人群中独树一帜。” ——英特尔主席 安迪•格鲁夫

Peter Drucker’s classic book on innovation and entrepreneurship
This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America’s new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today’s economy.

Innovation and Entrepreneurship《创新与企业家精神》是有关创新理论和实践的经典之作，通过大量真实案例和解析，探讨了有关创新的观点、行动、规则和警示，将实践创新与企业家精神视为所有企业和机构有组织、有目的、系统化的工作。通过有关创新实践的讨论，向读者展示了如何寻找创新机遇；探讨了将创意发展为可行的事业需注意的原则和禁忌；之后把机构——创新的载体作为重点，从现存企业、公共服务机构以及新企业三个方向来讨论企业家管理。
彼得·德鲁克（Peter F. Drucker, 1909.11.19~2005.11.11），管理学科开创者，他被尊为“大师中的大师”、“现代管理学之父”，其思想传播影响了130多个国家；他称自己是“社会生态学家”，他对社会学和经济学的影响深远，其著作架起了从工业时代到知识时代的桥梁。
Peter F. Druckeris considered the most influential management thinker ever. The author of more than twenty-five books, his ideas have had an enormous impact on shaping the modern corporation. Drucker passed away in 2005.
Since the mid-seventies, such slogans as, “the no-growth economy” , the deindustrialization of America , and a long-term Kondratieff stagnation of the economy have become popular and are invoked as if axioms. Yet the facts and figures belie every one of these slogans. What is happening in the United States is something quite different: a profound shift from a managerial to an entrepreneurial economy.
In the two decades 1965 to 1985, the number of Americans over sixteen (thereby counted as being in the work force under the conventions of American statistics) grew by two-fifths, from 129 to 180 million. But the number of Americans in paid jobs grew in the same period by one-half, from 71 to 106 million. The labour force growth was fastest in the second decade of that period, the decade from 1974 to 1984, when total jobs in the American economy grew by a full 24 million.
In no other peacetime period has the United States created as many new jobs, whether measured in percentages or in absolute numbers. And yet the ten years that began with the “oil shock” in the late fall of 1973 were years of extreme turbulence, of “energy crises”, of the near-collapse of the “smokestack” industries, and of two sizeable recessions.
The American development is unique. Nothing like it has happened yet in any other country Western Europe during the period 1970 to 1984 actually lost jobs, 3 to 4 million of them. In 1970, western Europe still had 20 million more jobs than the United States; in 1984, it had almost 10 million less. Even Japan did far less well in job creation than the United States. During the twelve years from 1970 to 1982, jobs in Japan grew by a mere 10 per cent, that is, at less than half the U.S. rate.
But America’s performance in creating jobs during the seventies and early eighties also ran counter to what every expert had predicted twenty-five years ago. Then most labour force analysts expected the economy, even at its most rapid growth, to be unable to provide jobs for all the boys of the “baby boom” who were going to reach working age in the seventies and early eighties — the first large cohorts of “baby boom” babies having been born in 1949 and 1950. Actually, the American economy had to absorb twice that number. For — something nobody even dreamed of in 1970 — married women began to rush into the labour force in the mid-seventies. The result is that today, in the mid-eighties, every other married woman with young children holds a paid job, whereas only one out of every five did so in 1970. And the American economy found jobs for these, too, in many cases far better jobs than women had ever held before.