书名：Moholy-Nagy and the New Typography: A-Z

作者：Petra Eisele;Isabel Naegele

ISBN：9783862067541

出版社：Verlag Kettler

出版日期：2019.9.25

尺寸：24.51 x 2.64 x 30.28 cm

装帧：精装

页码：256

作者简介：

Petra Eisele 博士是设计史学会的创始人之一，也是众多设计和设计史书籍的作者。她与 Isabel Naegele 和 Annette Ludwig 一起编辑了最近的标题Futura：字体（Laurence King，2017）。Isabel Naegele 博士是德国美因茨应用科学大学设计系教授。Michael Lailach是柏林国家博物馆艺术图书馆的策展人和学者。

Dr. Petra Eisele is one of the founders of the Society for Design History and the author of numerous books on design and design history. She edited the recent title Futura: The Typeface (Laurence King, 2017) along with Isabel Naegele and Annette Ludwig. Dr. Isabel Naegele is professor in the Department of Design at the University of Applied Sciences in Mainz (Germany). Michael Lailach is a curator and academic at the Art Library of the State Museums of Berlin."

内容简介：

该展览由新广告设计师环（"ring neue werbegestalter"）组织，该团体由Kurt Schwitters于1927年创立，由12位前卫设计师和艺术家组成，他们探索了广告和平面设计中现代性的共同愿景。在五年的时间里，The Ring在德国举办了20多场展览，并邀请了客座艺术家与他们一起展出。

"Features recently discovered, previously unpublished materials from the archives of the Kunstbibliothek in Berlin by Bauhaus professor and renowned avant-garde artist László Moholy-Nagy

Includes work by Moholy-Nagy, Guillaume Apollinaire, F.T. Marinetti, Theo van Doesburg, Herbert Bayer, Walter Dexel, and El Lissitzky

Published concurrently with an exhibition at the Staatliche Kunstbibliothek in Berlin

The 1920s in Germany witnessed a revolution in visual communication, typography, and graphic design that still influences us today. In 1929, Hungarian avant-garde artist and Bauhaus professor László Moholy-Nagy was invited to design a room dedicated to the future of typography at the Martin-Gropius Bau in Berlin as part of a larger exhibition called New Typography (""Neue Typographie"").

The exhibition was organized by the Ring of New Advertising Designers (""ring neue werbegestalter""), a group started by Kurt Schwitters in 1927 which consisted of 12 avant-garde designers and artists who explored a common vision of modernity in advertising and graphic design. In five years, the Ring put on over 20 shows in Germany, and invited guest artists to exhibit with them.

Moholy-Nagy's room in the New Typography show was called ""Where is Typography Headed?"". He created 78 freestanding panels with work by himself, other artists, and contemporary printed matter, which addressed the current trends and future direction of typography. The panels are reproduced together in this book for the first time, along with an Abcdarium of terms and concepts by a roster of noted typography and design historians."