书名：Invent and Wander: The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson 

作者：Walter Isaacson,Jeff Bezos 页数: 

出版社: Harvard Business Review Press 

出版日期：2020年11月17日

语种：英语

ISBN: 9781647820718

尺寸 :16.51 x 2.54 x 24.13 cm

装帧：胶钉-精装

出版信息更新频繁 以上资料仅供参考 

本书带您一探世界首富成功背后的思想之源

In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.

用杰夫·贝佐斯自己的话来说，就是指导他创建、建设和领导亚马逊和蓝色起源（商业太空公司）的核心原则和哲学。

In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view of the why and how of his success. Spanning a range of ics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

在这本杰夫·贝索斯的著作集中，将展示他独特而引人注目的年度股东来信，再加上众多的演讲和采访，让你深入了解他的背景、工作和思想的演变。你会从中了解到他成功的原因和方式。这本书跨越了从商业和公共政策的一系列主题，从创新和对客户的痴迷到气候变化甚至于外太空，为贝佐斯如何看待世界以及未来他将带我们走向何方提供了难得的一瞥。

Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:

《发明与漫游》以直接、脚踏实地的风格为读者提供了商业价值、战略和执行方面的大师课程:

The importance of a Day 1 mindset

• Why "it's all about the long term"
• What it really means to be customer obsessed
• How to start new businesses and create significant organic growth in an already successful company
• Why culture is an imperative
• How a willingness to fail is closely connected to innovation
• What the Covid-19 pandemic has taught us

第心态的重要性

为什么“这是关于长远的计划”

什么才是的顾客至上

如何在一家已经成功的公司中启动新的业务并创造显著的有机增长

为什么文化是必须的

愿意失败是如何与创新紧密相连的

新冠肺炎大流行教会了我们什么

Each insight offers new ways of thinking through today's challenges—and more importantly, tomorrow's—and the never-ending urgency of striving ahead, never resting on one's laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon's products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.

每一种见解都提供了新的思维方式，来应对今天的挑战——更重要的是，面对明天的挑战——以及永不止步的前进紧迫感。从财富100强的执行官到新开业的企业家，再到数百万在家中或企业中使用亚马逊产品和服务的人，每个人都将了解这位推动我们这个时代的创新者取得成功的原则。

Invent and Wander: The Collected Writings of Jeff Bezos is co-published by PublicAffairs, an imprint of Perseus Books, and Harvard Business Review Press.

作者简介

This book is a collection of writings and public statements by Jeff Bezos, founder and CEO of Amazon. Bezos is also the founder of aerospace company Blue Origin, which is working to lower the cost and increase the safety of spaceflight, and he is owner of the Washington Post. In 2018, he founded the Bezos Day One Fund, which focuses on funding non-profits that help homeless families, and on creating a network of tier-one preschools in low-income communities. Bezos graduated summa cum laude, Phi Beta Kappa in electrical engineering and computer science from Princeton University in 1986, and was named TIME Magazine's Person of the Year in 1999.

Walter Isaacson is the author of several books, including The Innovators and Leonardo da Vinci.

这本书汇集了亚马逊创始人兼执行官杰夫·贝索斯
的著作和公开声明。贝佐斯还是航空航天公司蓝色起源(Blue Origin)的创始人，该公司致力于降低成本，提高太空飞行的安全性。他还是《华盛顿邮报》(the Washington Post)的所有者。

2018年，他创立了贝索斯基金(Bezos Day One Fund)，该基金专注于资助帮助无家可归家庭的非营利组织，并致力于在低收入社区创建幼儿园网络。1986年，贝索斯以优等成绩毕业于普林斯顿大学电子工程和计算机科学专业，并在1999年被《时代》杂志评为年度人物。

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沃尔特·艾萨克森《史蒂夫·乔布斯传》作者

1952年生于美国新奥尔良，毕业于哈佛大学，获历史和文学学士学位，后进入牛津大学获得哲学、政治、经济方面的文学硕士学位。
1973年入英国《星期日泰晤士报》，开始媒体生涯。1978年，他拒绝美国中央情报局雇佣，选择加入《时代》周刊，师从《时代》时任总编辑黑德勒·多诺万，先后做过记者、国内新闻编辑等。1996年成为《时代》4任总编。《时代》喜用人物做封面的办刊思路，影响了艾萨克森，推动他成为一名传记作家，先后出版《基辛格传》、《本杰明·富兰克林：美国人生》、《爱因斯坦：生活和宇宙》等，其著作相继登上美国各大畅销书排行榜。2001年加入CNN电视网，出任CEO兼董事长。2003年任非盈利学术组织亚斯本（Aspen Institue）执行长兼总裁。