Graphic Design School

平面设计学校

•产品信息——

出版社：Thames & Hudson

出版日期：2023年10月

语言：英语

页数：208页

ISBN-10：0500297428

ISBN-13：978-0500297421

尺寸：222mm x222mm

页面参数仅供参考，具体以实物为准

•内容简介——

从事数字媒体、印刷和移动影像工作的平面设计师的基础课程。

这本供学生使用的实用资料在欧洲、英国和美国的平面设计课程中被广泛使用。《平面设计学校》分为 "原理 "和 "实践 "两大部分。第一部分涉及设计的基本原理，如构图、层次、布局、排版、网格结构、色彩等。第二部分将这些基础知识付诸实践，并介绍了与不同平面设计专业相关的工作室技术和制作问题。第二部分最后概述了进入平面设计领域的学生的一些不同职业选择。

新版中新增了四十多幅图片，更新了阅读清单和专家意见，参考了更多不同的从业人员，并一如既往地提供了大量练习、教程和真实的平面设计简报。书中的实例来自所有媒体——数字媒体、网站、杂志、书籍和企业品牌标识。它仍然是任何初涉平面设计的人的读物。

An essential foundation course for graphic designers working in digital media, print and moving image.

Regularly revised and in print for over twenty years, this practical resource for students is used in graphic design classes in Europe, the UK and the USA. Graphic Design School is organized into two main sections, 'principles' and 'practice'. The first section deals with the fundamentals of design, such as composition, hierarchy, layout, typography, grid structure, colour and so on. The second section puts these basics into practice, and gives information about studio techniques and production issues relevant to a number of different graphic design disciplines. The second section closes with an overview of some of the different career choices open to students entering the graphic design field.

This new edition features over forty new images, updated reading lists and expert voices referencing a more diverse set of practitioners, and is as packed as ever with exercises, tutorials, and real-world graphic design briefs. Examples are taken from all media - digital media, websites, magazines, books and corporate brand identities. It remains a must-have book for anyone starting in graphic design.