书名：The Art of the Literary Poster (Leonard A. Lauder Collection) / 文学海报的艺术 （伦纳德·A·劳德收藏集）
定价：360.0
ISBN：9781588397744
作者：Allison Rudnick
版次：1
出版时间：2024-03

内容提要：

题 目：The Art of the Literary Poster (Leonard A. Lauder Collection) / 文学海报的艺术 （伦纳德·A·劳德收藏集）

作 者：Allison Rudnick

出 版：Yale University Press，2024

装 帧：精装，248页

尺 寸：19.8*25.9 cm

 

 

对19世纪末美国文学海报的探索——这一充满活力的流派是现代商业艺术与图形设计的先锋。

 

受印刷技术创新的推动，现代海报于19世纪90年代在美国作为一种流行的视觉文化形式崭露头角。这些海报由当时最著名的插图画家和平面设计师创作，包括威尔·H·布拉德利、弗洛伦斯·伦德博格、爱德华·彭菲尔德和埃塞尔·里德等，它们为《哈珀斯》和《利平科特》等书籍及高雅期刊做广告，超越了商业艺术的范畴，融入了大胆、风格化的图像和引人注目的排版设计。本书基于著名的伦纳德·A·劳德收藏集，探讨了文学海报的狂热现象，这些海报即使在当时也成为了人们竞相收藏的珍品。它提供了新的学术视角，探讨了文学海报的审美精致与现代性、广告心理学领域早期实验的影响、女性艺术家（在推动所谓海报风格的发展中发挥了重要作用）所面临的更广阔机遇，以及艺术家们在这种新颖艺术形式中所采用的版画制作技术。《文学海报的艺术》是对图形设计领域一个鲜为人知但影响深远的时期的生动概述，定会让插图、广告和书籍艺术爱好者们欣喜若狂。

 

An exploration of late nineteenth-century American literary posters—a vibrant genre at the vanguard of modern commercial art and graphic design

 

Spurred by innovations in printing technology, the modern poster emerged in the 1890s as a popular form of visual culture in the United States. Created by some of the best-known illustrators and graphic designers of the period — including Will H. Bradley, Florence Lundborg, Edward Penfield, and Ethel Reed — these

advertisements for books and high-tone periodicals such as Harper’s and Lippincott’s went beyond the realm of commercial art, incorporating bold, stylized imagery and striking typography. This book, based on the renowned Leonard A. Lauder Collection, explores the craze for literary posters, which became sought

after collectibles even in their day. It offers new scholarly perspectives that address the aesthetic sophistication and modernity of the literary poster; the impact of early experiments in the field of advertising psychology; the expanded opportunities for women artists, who played an important role in advancing the socalled poster style; and the printmaking techniques that artists employed in this novel art form. A lively survey of a little-known but highly influential period in graphic design, The Art of the Literary Poster is sure to delight enthusiasts of illustration, advertising, and book arts.

 

Published by The Metropolitan Museum of Art/Distributed by Yale University Press

 

Exhibition Schedule:

 

The Metropolitan Museum of Art, New York

(March 7–June 11, 2024)