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| 书名： | 管理学（第14版） |
| 出版社： | 清华大学出版社 |
| 出版日期 | 2021 |
| ISBN号： | 9787302569732 |
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《管理学》由美国著名管理学家斯蒂芬?P. 罗宾斯教授所撰写，是西方经典的管理学教材，被欧美大多数商学院选为指定教材或推荐参考书。本书以管理过程为主线，分别阐述了管理的主要职能：决策、计划、组织与领导。为适应管理实践的发展和管理学科的动态变化，第12版进行了较大范围的更新，从内容到形式都做了颇多调整。 本书结构清晰，语言生动，不仅提供了大量的应用案例，而且荟萃了众多学者的研究成果。同时，作者还颇具匠心地设计了多个实用性很强的专栏和练习，帮助读者掌握所学内容。 |
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斯蒂芬P. 罗宾斯（Stephen P. Robbins）美国圣迭戈州立大学荣誉退休教授，管理学与组织行为学领域全球最畅销教材的作者，其著作在全美超过1000家大学中广泛使用，并被翻译为19种语言。罗宾斯博士长期从事管理学和组织行为学研究，他撰写的教科书中最著名的有《管理学》《组织行为学》《组织行为学精要》《人际技能培训》等。 |
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《管理学》由美国著名管理学家斯蒂芬?P. 罗宾斯教授所撰写，是西方经典的管理学教材，被欧美大多数商学院选为指定教材或推荐参考书。本书以管理过程为主线，分别阐述了管理的主要职能：决策、计划、组织与领导。为适应管理实践的发展和管理学科的动态变化，第14版进行了较大范围的更新，从内容到形式都做了颇多调整。 本书结构清晰，语言生动，不仅提供了大量的应用案例，而且荟萃了众多学者的研究成果。同时，作者还颇具匠心地设计了多个实用性很强的专栏和练习，帮助读者掌握所学内容。 |
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Part 1Introduction to Management2 Chapter 1: Managers and You in the Workplace2 Who Are Managers and Where Do They Work?4 Why Are Managers Important?7 What Do Managers Do?8 How Is the Manager’s Job Changing?13 Why Study Management?17 Preparing for: Exams/Quizzes 21 Preparing for: My Career 23 Case Application 1: The Power of Social Media 24 Case Application 2: Who Needs a Boss? 25 Management History Module30 Early Management30 Classical Approach32 Behavioral Approach35 Quantitative Approach37 Contemporary Approaches39 Chapter 2: Making Decisions44 The Decision-Making Process45 Approaches to Decision Making50 Types of Decisions and Decision-Making Conditions53 Decision-Making Biases and Errors58 Effective Decision Making in Today’s World62 Preparing for: Exams/Quizzes 65 Preparing for: My Career 67 Case Application 1: Where to Locate Next? 69 Case Application 2: The Business of Baseball 69 ix Part 1: Management Practice74 A Manager’s Dilemma74 Global Sense74 Continuing Case: Starbucks—Introduction74 Part 2Basics of Managing in Today’s Workplace78 Chapter 3: Managing the External Environment and the Organization’s Culture78 The Manager: Omnipotent or Symbolic?80 The External Environment: Constraints and Challenges81 Organizational Culture: Constraints and Challenges87 Current Issues in Organizational Culture97 Preparing for: Exams/Quizzes 99 Preparing for: My Career 100 Case Application 1: Freedom and Responsibility at Netflix 102 Case Application 2: Not Sold Out 103 Chapter 4: Managing in a Global Environment108 Who Owns What?110 What’s Your Global Perspective?111 Understanding the Global Trade Environment112 Doing Business Globally118 Managing in a Global Environment120 Preparing for: Exams/Quizzes 128 Preparing for: My Career 130 Case Application 1: Dirty Little Secret 132 Case Application 2: The Power of Presence 133 Answers to “Who Owns What” Quiz134 Chapter 5: Managing Diversity138 Diversity 101140 The Changing Workplace144 Types of Workplace Diversity147 Challenges in Managing Diversity156 Workplace Diversity Initiatives159 Preparing for: Exam/Quizzes162 Preparing for: My Career164 Case Application 1: From Top to Bottom166 Contentsxi Case Application 2: The Challenge of Toys for Girls167 Chapter 6: Managing Social Responsibility and Ethics172 What Is Social Responsibility?174 Green Management and Sustainability177 Managers and Ethical Behavior180 Encouraging Ethical Behavior185 Social Responsibility and Ethics Issues in Today’s World191 Preparing for: Exams/Quizzes196 Preparing for: My Career198 Case Application 1: A Better Tomorrow199 Case Application 2: Defeating the System: Ethics at Volkswagen200 Chapter 7: Managing Change and Disruptive Innovation206 The Case for Change208 The Change Process210 Areas of Change213 Managing Change216 Contemporary Issues in Managing Change219 Stimulating Innovation226 Disruptive Innovation231 Preparing for: Exams/Quizzes235 Preparing for: My Career237 Case Application 1: In Search of the Next Big Thing239 Case Application 2: The iPhone: A Technology Disruptor240 Part 2: Management Practice246 A Manager’s Dilemma246 Global Sense246 Continuing Case: Starbucks—Basics of Managing in Today’s Workplace246 Part 3Planning252 Chapter 8: Planning Work Activities252 The What and Why of Planning254 Goals and Plans255 Setting Goals and Developing Plans258 Contemporary Issues in Planning264 Preparing for: Exams/Quizzes 268 Preparing for: My Career270 Case Application 1: Planning for Holiday Shipping at FedEx272 Case Application 2: Shifting Direction273 Chapter 9: Managing Strategy276 Strategic Management278 The Strategic Management Process280 Corporate Strategies283 Competitive Strategies287 Current Strategic Management Issues291 Preparing for: Exams/Quizzes 296 Preparing for: My Career 298 Case Application 1: Fast Fashion 300 Case Application 2: A Simple Strategy at Costco 301 Chapter 10: Entrepreneurial Ventures306 The Context of Entrepreneurship307 Start-Up and Planning Issues312 Organizing Issues321 Leading Issues326 Control Issues329 Preparing for: Exams/Quizzes 333 Preparing for: My Career 335 Case Application 1: The Fear of Failure 337 Case Application 2: More than a Restaurant 338 Part 3: Management Practice342 A Manager’s Dilemma342 Global Sense342 Continuing Case: Starbucks—Planning342 ………… |
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