书名：文字のレイアウトで魅せる広告デザイン / 广告设计中的字体排列 Typography in Advertising Design
定价：280.0
ISBN：9784756249951
作者：PIE International
版次：1
出版时间：2018-03

内容提要：

题 目：文字のレイアウトで魅せる広告デザイン / 广告设计中的字体排列 Typography in Advertising Design

作 者：PIE International

出 版：PIE International，2018

装 帧：平装，400页

尺 寸：14.8*21 cm

语 种：日语

 

 

No more awkward layouts! This title showcases over 300 unique typographical design ideas

Typography is a strong design tool that can transform the impression that an advertisement makes. Lettering styles are influenced by the structure, form and placement of letters and characters. This book showcases over 300 successful advertisements that grab the target audience’s attention by using typography effectively. The examples are categorized by the ways in which the letters and characters have been used.