书名：The 80/20 Principle二八法则

作者：Richard Koch理查德·科克
出版社名称：Currency
出版时间：1999
语种：英文
ISBN：9780385491747
商品尺寸：13.2 x 1.5 x 20.3 cm
包装：平装
页数：336
二八法则，也叫帕累托法则，省力的法则等等。意大利经济学家帕累托于19世纪末20世纪初发明了这条法则，揭示出以低投入获得高产出的秘密。

二八法则的关键就在于找到以少胜多的秘诀，告诉我们应该专注于“关键的少数”，即至关重要的20%，那么便能够获得超乎想象的结果。
二八法则被广泛用于商业领域，也成为企业战略的重要组成部分，帮助企业以很少的投入获得较高的收益。同时，这条法则也可用于个人生活，帮助每个人梦想成真，拥有成功与幸福。
是的，你只需用20分的努力，便能获得80分的成果。
关键在于，你知不知道那20分的努力该用在哪里。
“The 80/20 Principle can and should be used by every intelligent person in their daily life... It can multiply the profitability of corporations and the effectiveness of any organization. It even holds the key to raising the quality and quantity of public services while cutting their cost... The 80/20 Principle asserts that a minority of causes, inputs, or effort usually lead to a majority of the results, outputs, or rewards. Taken literally, for example, 80 percent of what you achieve in your job comes from 20 percent of the time spent. Thus for all practical purposes, four fifths of the effort—a dominant part of it—is largely irrelevant.”
To learn how you can tap the hidden potential of the 80/20 principle in your life, read Richard Koch’s exciting new book.

二八法则告诉我们，80%的回报、产出和结果，总是来自于20%的付出、投入及其他相关原因。选择为什么样的客户服务，已经成为企业战略的重要组成部分；通过给能带来多利润的客户配置更多的资源，企业将会大幅提高盈利水平。
《二八法则》将引领你重新认识80/20法则的价值，并找到以“少”胜“多”的秘诀：专注于那重要的20%，即“关键的少数”。作为80/20法则的优秀践行者，作者理查德·科克将通过本书，教会我们如何发现那重要的20%，并学会为己所用。
本书的突出贡献还在于，科克将80/20法则的应用范围从商业领域延伸至个人生活乃至整个社会，帮助每一位读者充分利用那20%的强势力量和资源，从而使梦想成真，拥有成功的事业与幸福的生活。
How anyone can be more effective with less effort by learning how to identify and leverage the 80/20 principle—the well-known, unpublicized secret that 80 percent of all our results in business and in life stem from a mere 20 percent of our efforts.
The 80/20 principle is one of the great secrets of highly effective people and organizations.
Did you know, for example, that 20 percent of customers account for 80 percent of revenues? That 20 percent of our time accounts for 80 percent of the work we accomplish? The 80/20 Principle shows how we can achieve much more with much less effort, time, and resources, simply by identifying and focusing our efforts on the 20 percent that really counts. Although the 80/20 principle has long influenced today’s business world, author Richard Koch reveals how the principle works and shows how we can use it in a systematic and practical way to vastly increase our effectiveness, and improve our careers and our companies.
The unspoken corollary to the 80/20 principle is that little of what we spend our time on actually counts. But by concentrating on those things that do, we can unlock the enormous potential of the magic 20 percent, and transform our effectiveness in our jobs, our careers, our businesses, and our lives.
理查德·科克是一位非常成功的作家、投资者和企业家。他是贝恩咨询公司的前合伙人，LEK咨询公司的共同创始人。理查德在40岁时就“退休”了，继续从多样化到像Betfair和Plymouth Gin这样的企业中获得丰厚的回报。他现在以80/20的方式生活在直布罗陀、西班牙、葡萄牙和南非。

Richard Koch, who is based in London, is a highly successful entrepreneur and investor who has also worked in the United States with Bain & Company and the Boston Consulting Group. He rescued the Filofax company from near death and has started several restaurants.

Acknowledgments
PART ONE: OVERTURE
1 Welcome to the 80/20 Principle
2 How to Think 80/20
PART TWO: CORPORATE SUCCESS NEEDN’T BE A MYSTERY
3 The Undergone Cult
4 Why Your Strategy Is Wrong
5 Simple Is Beautiful
6 Hooking the Right Customers
7 The Top 10 Business Uses of the 80/20Principle
8 The Vital Few Give Success to You
PART THREE: WORK LESS, EARN AND ENJOY MORE
9 Being Free
10 Time Revolution
11 You Can Always Get What You Want
12 With a Little Help from Our Friends
13 Intelligent and Lazy
14 Money, Money, Money
15 The Seven Habits of Happiness
PART FOUR: FRESH INSIGHTS—THE PRINCIPLE REVISITED
16 The Two Dimensions of the Principle
Notes and References
Index
Introduction: Welcome to the 80/20 Principle

For a very long time, the Pareto law [the 80/20 Principle] has lumbered the economic scene like an erratic block on the landscape; an empirical law which nobody can explain.
—Josef Steindl
The 80/20 Principle can and should be used by every intelligent person in their daily life, by every organization, and by every social grouping and form of society.  It can help individuals and groups achieve much more, with much less effort.  The 80/20 Principle can raise personal effectiveness and happiness.  It can multiply the profitability of corporations and the effectiveness of any organization.  It even holds the key to raising the quality and quantity of public services while cutting their cost.  This book, the first ever on the 80/20 Principle, is written from a burning conviction, validated in personal and business experience, that this principle is one of the best ways of dealing with and transcending the pressures of modern life.

What is the 80/20 Principle?
The 80/20 Principle asserts that a minority of causes, inputs, or effort usually lead to a majority of the results, outputs, or rewards.  Taken literally, this means that, for example, 80 percent of what you achieve in your job comes from 20 percent of the time spent.  Thus for all practical purposes, four-fifths of the effort—a dominant part of it—is largely irrelevant.  This is contrary to what people normally expect.
So the 80/20 Principle states that there is an inbuilt imbalance between causes and results, inputs and outputs, and effort and reward.  A good benchmark for this imbalance is provided by the 80/20 relationship: a typical pattern will show that 80 percent of outputs result from 20 percent of inputs; that 80 percent of consequences flow from 20 percent of causes; or that 80 percent of results come from 20 percent of effort.
In business, many examples of the 80/20 Principle have been validated.  Twenty percent of products usually account for about 80 percent of dollar sales value; so do 20 percent of customers.  Twenty percent of products or customers usually also account for about 80 percent of an organization’s profits.
In society, 20 percent of criminals account for 80 percent of the value of all crime.  Twenty percent of motorists cause 80 percent of accidents.  Twenty percent of those who marry comprise 80 percent of the divorce statistics (those who consistently remarry and redivorce distort the statistics and give a lopsidedly pessimistic impression of the extent of marital fidelity).  Twenty percent of children attain 80 percent of educational qualifications available.
In the home, 20 percent of your carpets are likely to get 80 percent of the wear.  Twenty percent of your clothes will be worn 80 percent of the time.  And if you have an intruder alarm, 80 percent of the false alarms will be set off by 20 percent of the possible causes.
The internal combustion engine is a great tribute to the 80/20 Principle. Eighty percent of the energy is wasted in combustion and only 20 percent gets to the wheels; this 20 percent of the input generates 100 percent of the output!