书名：Zero to One 从零到一作者：Blake Masters

出版社名称：Virgin Books

出版时间：2015

语种：英语

ISBN：9780753555200

商品尺寸：12.6 x 1.4 x 19.8 cm

包装：平装

In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we're too distracted by shiny mobile devices to notice.

Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.

《从0到1》为你开启创新的秘密。PayPal 公司创始人、Facebook第一位外部投资者彼得.蒂尔在本书中详细阐述了自己的创业历程与心得，包括如何避免竞争、如何进行垄断、如何发现新的市场。《从0到1》还将带你穿越哲学、历史、经济等多元领域，解读世界运行的脉络，分享商业与未来发展的逻辑,帮助你思考从0到1的秘密，在意想不到之处发现价值与机会。

在传统时代，成功企业的商业模式是一个从1到N的过程,也就是在现有基础上，复制之前的经验，通过竞争不断扩大自己的市场影响力。而在互联网时代，成功的企业却是一个从无到有，即从0到1创造市场的过程。

Peter Thiel is a technology entrepreneur and investor best known for co-founding PayPal.Since then he has co-founded the data analytics firm Palantir Technologies, made the first outside

investment in Facebook, provided early funding for companies like SpaceX, LinkedIn, Yelp, and

Spotify, and established and funds the Thiel Foundation, which nurtures tomorrow's tech visionaries. He has appeared on 60 Minutes,CNBC, CBS Sunday Morning, Bloomberg News

and been featured in the New Yorker, the Wall Street Journal, Forbes, Fortune, The Atlantic, USA

Today, BusinessWeek, and more. Blake Masters is co-founder of Judicata, a technology startup that builds tools for legal research and analysis. Like Peter, Blake received undergraduate and law degrees from Stanford.

彼得.蒂尔(Peter Thiel)，被誉为硅谷的天使，投资界的思想家。1998 年创办PayPal并担任CEO, 2002年将PayPal以15亿美元出售给eBay,把电子商务带向新纪元。2004年做了首笔在Facebook的外部投资，并担任董事。同年成立软件公司Palantir,服务于国防安全与全球金融领域的数据分析。蒂尔联合创办了Founders Fund基金，为LinkedIn、SpaceX、 Yelp 等十几家出色的科技新创公司提供早期资金，其中多

家公司由PayPal的同事负责营运，这些人在硅谷有“PayPal黑帮”之称。他成立了蒂尔奖学金(Thiel Fellowship)鼓励年轻人在校园之外学习和创业。他还成立了蒂尔基金(Thiel Foundation)，推动科技进步和对未来的长远思考。