【中商原版】电信 大众传媒和民主 美国广播控制之战 Telecommunications Mass Media and Democracy 英文原版 Robert W McChesney
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商品详情
Telecommunications, Mass Media, and Democracy:The Battle for the Control of US Broadcasting, 1928-1935
基本信息
Format:Paperback / softback 410 pages
Publisher:Oxford University Press Inc
Imprint:Oxford University Press Inc
ISBN:9780195093940
Published:27 Apr 1995
Classifications:USA, c 1918 to c 1939 (Inter-war period), Social & cultural history, Media studies, Radio & television industry
Readership:Professional & Vocational
Weight:696g
Dimensions:235 x 156 x 26(mm)
页面参数仅供参考,具体以实物为准
书籍简介
这部作品详细地展示了美国商业广播在经济、政治和意识形态上的出现和巩固。这一过程遭到了有组织的反对和公众普遍的反感,而以前的学者几乎完全忽视了这种反感。麦克切斯尼强调了20世纪30年代早期广播改革运动的活动和论点。改革者认为,商业广播不利于民主社会的传播需求,唯yi的解决办法是让非营利和非商业性广播发挥主导作用。尽管这场运动失败了,麦克切斯尼认为,它不仅为传播历史学家、政策制定者,以及那些关注媒体及其使用方式的人提供了重要的教训。
This work shows in detail the emergence and consolidation of U.S. commercial broadcasting economically, politically, and ideologically. This process was met by organized opposition and a general level of public antipathy that has been almost entirely overlooked by previous scholarship. McChesney highlights the activities and arguments of this early broadcast reform movement of the 1930s. The reformers argued that commercial broadcasting was inimical to the communication requirements of a democratic society and that the only solution was to have a dominant role for nonprofit and noncommercial broadcasting. Although the movement failed, McChesney argues that it provides important lessons not only for communication historians and policymakers, but for those concerned with media and how they are used.
作者简介
罗伯特·w·麦克切斯尼(Robert W. McChesney)就职于威斯康星大学麦迪逊分校。
Robert W. McChesney is at University of Wisconsin, Madison.
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