突破思维的障碍 第5版 Conceptual Blockbusting: A Guide to Better Ideas, Fifth Edition James L. Adams

基本信息

Format:Paperback / softback 336 pages

Publisher:Basic Books

Imprint:Basic Books

ISBN:9781541674042

Published:26 Sep 2019

Classifications:Popular psychology

Readership:General (US: Trade)

Weight:290g

Dimensions:209 x 139 x 20 (mm)

页面参数仅供参考，具体以实物为准

书籍简介

有些人天生就有创造力，有些人则没有，对吗？错了。在这本关于创造力的经典著作中，詹姆斯-亚当斯采用了一种独特的方法来产生想法和解决问题，这种方法吸引、启发并引导各行各业成千上万的人达到创造力的新高度--无论你是一个有写作障碍的作家，还是一个努力想出新组织结构的女商人。

在初出版的三十多年后，《概念性阻塞》从未像现在这样具有现实意义、强大和新鲜。亚当斯综合了心理学、工程学、管理学、艺术和哲学等领域的见解，确定了阻碍我们充分实现我们丰富的思想潜力的关键障碍（感知、情感、文化、环境、智力和表达）。亚当斯采用非传统的练习和其他互动元素，向个人、团队和组织展示了如何克服这些障碍，接受思考复杂问题的其他方式，并庆祝创造的喜悦。本书根据新的认知科学进行了全面修订和更新，并讨论了新的主题，如技术的变化、大型团体的创造力以及长期保持创造力，《概念性障碍》将把新一代的读者引入一个新的可能性世界。

Some people are naturally creative and others aren't, right? Wrong. In this classic book on creativity, James Adams takes a unique approach to generating ideas and solving problems that has captivated, inspired, and guided thousands of people from all walks of life to new heights of creativity-whether you are a writer with writers block, or a businesswoman struggling to come up with a new organizational structure.

More than three decades after its original publication, Conceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. Completely revised and updated with the latest cognitive science and addressing new subjects such as changes in technology, creativity in large groups, and sustaining creativity over time, Conceptual Blockbusting will introduce a new generation of readers to a world of new possibilities.

作者简介

詹姆斯-L-亚当斯是斯坦福大学的名誉教授，他在那里担任过各种行政职务，教授设计和创意方面的课程，并赢得了许多教学奖项。他接受过工程师和艺术家的培训，曾被多家公司聘为设计工程师，并为世界各地的私营和公共部门的团体提供咨询和辅导。他住在斯坦福大学校园里。ritus at Stanford University, where he has held a variety of administrative posts, taught courses on design and creativity, and won many teaching awards. Trained as an engineer and artist, he has been employed as a design engineer by several companies, as well as consulting for and coaching groups in the private and public sector around the world. He lives on the Stanford campus.