哈佛商业评论指南系列：创造力释放指南 HBR Guide to Unlocking Creativity

基本信息

Series:HBR Guide

Format:Paperback / softback 192 pages

Publisher:Harvard Business Review Press

Imprint:Harvard Business Review Press

ISBN:9781647825065

Published:4 Jul 2023

Dimensions:228 x 127 (mm)

Pub. Country:United States

Country of Origin:GB

Tariff Codes:49019900

页面参数仅供参考，具体以实物为准

书籍简介

任何人都可以更有创造性地思考和释放创新。创造力是创新的关键，但太多的项目和团队的组织方式扼杀了新的想法。你需要确保创造力能够茁壮成长，而且你是这个过程的一部分。

幸运的是，任何人都可以使用方法驱动的方式来教授和学习创造力。HBR《创造力释放指南》将告诉你如何发挥你的创造潜力，管理创造性的合作，并取得突破性的成果。

本指南将帮助你：

• 了解创造力的神经科学更好地进行头脑风暴会议

• 自或虚拟地使用设计思维来产生新的解决方案

• 树立好奇心和实验的心态

• 平衡创造力和生产力

• 将突破性的想法变为现实

• 通过商业中值得信赖的品牌，用你需要的建议来武装自己，在工作中取得成功

HBR《创造力释放指南》中包含了专家的方法要领，为你紧迫的工作挑战提供了明智的答案。

Anyone can think more creatively and unlock innovation. Creativity is the key to innovation, but too many projects and teams are organized in ways that stifle new ideas. You need to ensure that creativity can thrive-and that you are part of the process.

Fortunately, anyone can use method-driven approaches to teach and learn creativity. The HBR Guide to Unlocking Creativity will show you how to reach your creative potential, manage creative collaboration, and achieve groundbreaking results. This guide will help you:Understand the neuroscience of creativityRun better brainstorming sessions-in person or virtuallyUse design thinking to generate new solutionsModel a mindset of curiosity and experimentationBalance creativity with productivityBring breakthrough ideas to lifeArm yourself with the advice you need to succeed on the job, with the most trusted brand in business.

Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

作者简介

《哈佛商业评论》是智能管理思想的领先目的地。通过其旗舰杂志、12个国际授权版本、《哈佛商业评论》出版社的书籍以及HBR.org上发布的数字内容和工具，《哈佛商业评论》为世界各地的专业人士提供严谨的见解和实践，以更有效地领导他们自己和他们的组织，并产生积极的影响。

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.