商品详情
定价:20.0
ISBN:9787308038928
作者:马群
版次:1
出版时间:2005-03
内容提要:
本书主要内容包括四个方面:商务英语实务、商务英语语言、商务英语活动全真模拟及商务英语写作等。
目录:
前言
Section One Business English Communication
Chapter 1 Presentation
Part Ⅰ Planning and getting started
Part Ⅱ The middle of the presentation
Part Ⅲ The end of the presentation
Part Ⅳ Other tips for perfecting the presentation
Chapter 2 Using the Telephone
Part Ⅰ Preparing for a call
Part Ⅱ Handling complints and other problems
Chapter 3 Arraging Meetings
Part Ⅰ Preparing and arranging for the meeting
Part Ⅱ Ending meeting
Chapter 4 Negotiations
Part Ⅰ The art of negotiation
Part Ⅱ Cultural awareness in international negotation
Part Ⅲ How to have a successful negotiation
Section Two Business Simulations and Situations
Chapter 1 Simulations
Part Ⅰ The magazine
Part Ⅱ Polluting the river
Part Ⅲ Quality and personnel
Part Ⅳ Planning for disater
Part Ⅴ A big new feature film
Part Ⅵ Extra perks?
Chapter 2 Business Situations
Part Ⅰ Smoke signals
Part Ⅱ Big fish don't jump
Part Ⅲ The Hohokum virus
Part Ⅳ Dirty work
Appendix 1 Interview English and Skills
Part Ⅰ Frquently uesd English in Intervies
Part Ⅱ Skills for a successful interviews
Part Ⅲ Mistakes in intervies
Appedndix 2 Business Etiquette
Part Ⅰ 商务就餐注意事项
Part Ⅱ 商务着装注意事项
Part Ⅲ 体态语
Appendix 3 Language for Discussion
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